Cheby Caprice 4 Sail

I recently came across a car for sale in the SF Bay Area with this sign affixed to it:

Now, I could imagine how maybe if you had only once heard the phrase “Chevrolet Caprice” or “Chevy Caprice” you could have misheard it and thought perhaps it was spelled “Cheby.”

But if you own the car, you must know that it’s a “Chevy.”

I guess there are just people out there whose brains work differently than mine, and for them there is no linkage between printed text and the sound it represents.

Or maybe spelling is by now a thing of the past, a forgotten tradition like curtsying or phrenology.

9 Responses to “Cheby Caprice 4 Sail”

  1. 1Kevin on Dec 6, 2014 at 12:00 pm:

    That is a typed poster, not a hand-written one. The V and the B keys are right next to each other, so he just made some typos. Pretty cool the way he made it look hand-written though!


  2. 2tsugambler on Dec 6, 2014 at 3:03 pm:

    I’m guessing the seller is Mexican… aside from the “se vende” underneath “4 sail,” the letters B and V have identical sounds in Mexican Spanish, and are pretty much used interchangeably outside of books and official publications.

  3. 3Skippy on Dec 7, 2014 at 7:49 pm:

    So, no coverage of the Berkeley riots? Admit it, you’re not the real Zombie.

  4. 4Bert on Dec 9, 2014 at 12:36 pm:

    This poster makes a mockery of our southern neighbors, the American and Spanish languages. The further thumb their nose at society with the “4 sail”

  5. 5J Payne on Dec 12, 2014 at 4:47 pm:

    He also has a Cheby Camero for sale. Ran when parked.

  6. 6taqiyyologist on Dec 22, 2014 at 8:07 am:

    zombie, been a while.

    I was just thinking about your epic photos of the various rallies and riots over the last 10 or so years, and I wonder if you’ve ever made a post with side-by-side comparison shots from both the Bush-era anti-war rallies, the Occupy nonsense nationwide, and Tea Party Rallies. Three columns, a pic in each column.

    It would be stark. You could even have a fourth column, images from the late 60′s protests, Kent State, Detroit, Altamont.

    And then the Tea Party rallies in the final column.

  7. 7taqiyyologist on Dec 22, 2014 at 8:17 am:

  8. 8Anon on Dec 26, 2014 at 3:39 am:

    Could also be dyslexia added into the mix. A friend once wrote a note that said, “strong coffee next store” indicating that she had made coffee for us in the apartment next to us where she was staying. Just say it out loud.

  9. 9Anon on Dec 26, 2014 at 3:45 am:

    Also …when manning a table outside at a town open house for lenox ma for an organization called, Readings for the blind and dyslexic” , two incidents occurred where people came up and said, despite our correctly spelled sign, “is this where readings for the blind and dylexic are”?